MIPTV announces the Content 360 finalists

MIPTV featuring MILIA, Cannes' audiovisual and digital content market, has just announced the 25 finalists for the second edition of “Content 360,” the international competition to commission innovative, interactive content and applications for mobile and broadband.

“Content 360” is organised in partnership with the BBC, the Korean Broadcasting Commission (KBC), the National Film Board of Canada (NFB) and for the first time WPP’s OgilvyOne Worldwide and Yahoo!

The call for entries received an enthusiastic response from hundreds of international multimedia and application developers. A total of 450 projects from 36 countries were entered compared to 186 projects from 23 countries last year. 240 companies from countries as diverse as Mexico, Australia, Sweden, South Africa, US, France, Canada, Italy, South Korea, UK, India, Singapore… entered projects in this year’s competition. A total of €100,000 in funding will be awarded at MIPTV on April 19. For more details, visit Content 360.